Apprenticeship Level 2 Retail

Apprenticeship Level 2 Retail


Business and Management

L2 Retailer


As retail worker, you will assist customers when they purchase products and services. This will require good knowledge of stock, the ability to process payments and a passion for delivery exceptional customer service. You may work in a variety of shops and other retail establishments such as small boutiques, large high street chains, supermarkets and well-known department stores.


  • Retail principles and practices – including brand standards, building rapport and customer loyalty
  • Business principles, standards and practices – including achieving targets, brand value and marketing and promotion
  • Sales and promotion principles and techniques – increasing sales, repeat business and sales opportunities
  • Customer service principles and practices – including customer profiles, dealing with customers and meeting expectations
  • Customer communication – including active listening, face-to-face, online, telephone and written communication
  • Health and safety practices, standards and legislation within a retail environment.

Entry Requirements

Entry requirements are a Level 2 qualification in a relevant subject or relevant work experience depending on the employer

Mode of Study


Course Features

Level 2


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